After Gladwell’s Blink, Kenna’s new dilemma

Recently, MTVU, the university station of MTV, organized a visit by best selling author Malcolm Gladwell (The Tipping Point, Blink: The Power of Thinking Without Thinking) and Ethiopian-born American musician Kenna to a University of Pennsylvania sociology class. The class was in the process of studying the chapter “Kenna’s Dilemma” from Gladwell’s book Blink and the two men made an appearance to discuss the dilemma Kenna faces as an artist who, though heralded by many in the music industry as the next big thing, has yet to connect with a large enough fan base.

If you haven’t heard Kenna’s music yet, I encourage you to get familiar. Kenna, born Kenna Zemedkun, makes some of the most inspiring left of center music today. As a member of the Neptunes production duo’s (Pharrell Williams and Chad Hugo) extended StarTrak family, Kenna’s sound is not what you’d expect pop music to be. Though his previous album New Sacred Cow, the subject of Gladwell’s chapter, had a creative video for the single “Freetime” and gained a 3 star review from Rolling Stone Magazine, it has not made Kenna the superstar he needs to be. Not one to be deterred, Kenna returns this time around with a new marketing strategy for his new cd Make Sure They See My Face. As with similar African-born western-raised artists such as K’Naan, Akon, Somi, and Chosan, Kenna’s comfort with balancing his African and western identities make his music uncategorizable for many. This time around though the combination of re-newed interest in ’80s-style music and fashion, the growth of the popular black nerd trend (Pharrell, Lupe Fiasco, Kanye West) as an alternative to the blinged out hip-hop stereotype, and Kenna’s own growth as an artist and business man, position’s Kenna and his music for better commercial success. Kenna’s image and music adds another dynamic to the growing Afropolitan demographic. As Kenna and the Afropolitan demographic grows more confident in his/her own identity they are exerting incresing influence on popular culture through their art. Hopefully the only dilemma Kenna will face this time around will be how to live with his celebrity. I’ll be watching his rise, and so should you.
NPR on Kenna’s career

Upcoming in-store appearances
CLEVELAND, OH
Tuesday Oct. 16th @ 4 PM-
Instore performance and signing
Borders Books & Music
3466 Mayfield Rd.
Cleveland Heights
216.291.8605

ANN ARBOR, MI
Thursday Oct. 18th @ 4 PM
Instore performance and signing
Borders Books & Music
612 E. Liberty Ann Arbor
734.668.7652

NEW YORK, NY
Monday Oct. 22nd @ 12 PM
Instore performance and signing
Borders Books & Music (Wall Street)
100 Broadway
212.964.1988

BOSTON, MA
Tuesday Oct. 23rd @ 4 PM
Instore performance and signing
Borders Books & Music (Downtown Crossing)
10-24 School Street
617.557.7188

PHILADELPHIA, PA
Thursday Oct. 25th @ 1 PM
Instore performance and signing
FYE
100 S. Broad Street
215.496.8338

ATLANTA, GA
Monday Oct. 29th @ Time TBC
Instore performance and signing
Criminal Records
466 Mooreland Avenue, NE
404.215.9511

ORLANDO, FL
Tuesday Oct. 30th @ 3 PM
Instore performance and signing
Park Ave CDs
2916 Corrine Drive
407.447.PARK

Tanzania launches first ever US television campaign on CNN

Tanzania TV campaignTwo weeks ago I attended the African Travel Association‘s Second Annual Presidential Forum on Tourism at New York University. The forum, organized by the ATA – a global travel trade association promoting tourism to Africa – and hosted by NYU’s Africa House, was put together to provide African leaders from Tanzania, Ghana, Cape Verde, Lesotho, Zambia, Malawi, and Rwanda with the opportunity to “present the continent’s rich travel opportunities to almost 200 leaders from government, non-government and business communities, the tourism industry, travel trade media, and education”. As we waited for the Presidents and representatives to arrive, I spoke to Maria Mmari, Tanzania’s Assistant Director of Tourism Development, who told me about her country’s efforts to encourage tourism. Ms. Mmari informed me that the week prior, Tanzania had launched it’s first ever television campaign “Tanzania: Land of Kilimanjaro, Zanzibar and The Serengeti” with an event at at Tavern on the Green. In line with the ATA’s ATA presidential forumcurrent theme of promoting “Destination Africa“, Tanzania’s campaign focuses on positioning the nation as the home of some of Africa’s most recognized destinations, Mt. Kilimanjaro, Zanzibar and the Serengeti, Speaking to Ms. Mmari, I got the feeling that the Tanzanian tourism board had the right idea about what steps to take to encourage American tourism. As Ali Velshi, CNN senior business correspondent, said during his presentation at forum, “American tourists are concerned with safety, reliable communications, stable governance, reliable banking, and luxury”, and African countries hoping to attract these high-spending tourists need to find ways of alleviating these fears. Though I haven’t yet seen Tanzania’s television spot on CNN, CNN Headline News, CNN Airport and CNN.com where it is currently running, I applaud the Tanzanian government for taking the steps to create a brand association for their country. I would encourage the tourism board to continue their efforts. It’s good to see that African governments are taking branding and marketing seriously. I’ve long argued that African countries needs to work on their brand image at the same time as it is working on it’s other problems. While everything might not be perfect on the ground, there is no reason not to start the process of repairing the global image and get interested parties involved in our successes early on.

Bradford Global Marketing, New York, is handling the campaign, which will run through the year-end holidays on CNN’s airport network. Placement also includes CNN’s “Headline News and CNN.com through next March and resumes again next fall. Budget was not disclosed. The outreach also will include on online training program to train travel agents as destination specialists. The U.S. is Tanzania’s No. 2 source market behind the U.K. More on the campaign at BrandWeek

African family adopts Britney’s kids!, Slate.com

Britney Spears child fallSlate posts a hilarious story on a Malawian family’s adoption of Britney Spears’ children. A must read!

“Los Angeles, where the Federline children have been living, is one of the richest cities in the world, trapped in a seemingly endless cycle of depravity, narcissism, and veganism. Nearly 27 percent of the children in Los Angeles suffer the misfortune of having celebrity parents. Mr. and Mrs. M were stunned by the deplorable conditions these victims live in. Children are subject to verbal abuse via cell phone, and babies are dangled over balcony railings. “Fathers kill mothers, and then put out badly written books about it,” Mr. M said. “And the names these children must bear,” said Mrs. M. “Apple, Fifi Trixibell, Fuchsia, Moxie CrimeFighter, Pilot Inspektor, Sage Moonblood—what kind of future can these poor children have?” – Slate.com

Thanks to Afromusing for the link.

Annansi Notes: Fall Out Boy, Mandela, Clint Eastwood, African babies, Facebook in Kenya

  • Fall Out Boy head to Africa….Uganda really (What’s a rock band’s image without an African charity connection. Shout out to director extraordinaire Alan Ferguson) )
  • Clint Eastwood will direct Morgan Freeman and Matt Damon in a new Nelson Mandela movie “The Human Factor” (The Hollywood/Africa trend grows. They should expect a call from some concerned Africans real soon.)
  • Facebook is the new office fashion in Kenya (Rupert Murdoch needs to get the Myspace/Wall Street Journal thing sorted out fast)
  • Actress Mary-Louise Parker adopts a child from Africa (Can all these African childrens’ biological families get visitation visas now?)

UNICEF: Mudfaced African children need your help!

UNICEF Germany mud Africa adsIf there was any doubt about how ineffective and out of touch old-world charity organizations have become when it comes to Africa(ns), here is an example. UNICEF Germany put time, effort and valuable resources into producing this recent ad campaign which “shows four German kids who appeal for solidarity with their contemporaries in Afrika”. In an attempt at drawing a familiarity between German and African children on the topic of education Jung von Matt/Alster – UNICEF’s ad agency – came up with the brilliant idea of showing typical German children with mud spread across their faces. Taglines for the ads include: “In Africa, many kids would be glad to worry about school”, “Some teachers suck. No teachers sucks even more”, “In Africa, kids don’t come to school late, but not at all”, and my personal favorite “I’m waiting for my last day in school, the children in Africa are still waiting for their first one”.

Needless to say, the ads have caused a lot of controversy. When “help” efforts like UNICEF’s and the eerily similar Giorgio Armani’s Kate Moss cover are so off mark, you know there is a serious need for African intervention at the planning stages. Someone tell these guys to give me a call before they embarrass themselves further and continue to lose money.

More coverage:

African Design Competition: Design a Uniform, Shape a School

Here’s a good opportunity for African creatives to get some real world projects under their belt:
The African Leadership Academy, a world-class boarding school opening outside Johannesburg, South Africa on September 2008, has launched a pan-African design competition to solicit designs for the Academy’s inaugural school uniform. The competition is open to individual students or groups of students between the ages of 12 and 20 all across Africa. The best design will be decided by an international panel which will include world-renowned African fashion designers, and the winner will be commemorated with a plaque at the Academy. The first round runs until the 15th of November.

For more information about the competition visit the ALA website.

Is there an African culture code?

Africaincorp relates lessons from the book The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do to the African diaspora.

What makes a Kenyan “Kenyan”, what makes an Ivorian “Ivorian” and what makes an Moroccan “Moroccan” are answers the savvy professional,entrepreneur,investors and executives are actively seeking as we speak.
Businesses and other mediums that are able to provide the answer or at least a lead will make a lot of money along the way. These answers would then be at the core of any product and service development so that customers throughout the vibrant African economies would be offered products that are in line with the codes.

Africa Enterprising articles part 3

The 3rd edition of the The Carnival of African Enterprising has launched at the White African blog. As with the previous installments, this edition highlights some of the best posts from the African business/entrepreneurship blogosphere. Head over to White African to check out top posts from 5 of Africa’s top blogging/business talent, with a bonus addition from Annansi Chronicles (Big Thanks to Hash).To find out more about the ongoing carnival go here. Special thanks to Benin Mwangi for organizing everything.

“Africa:The Next Chapter” videos premiere

The good folks at TED (Technology, Entertainment, Design) have debuted the first videos from the powerful TEDGlobal 2007 conference held in Tanzania earlier this year. Called “Africa: The Next Chapter”, the conference featured talks from many of Africa’s current innovators.  The first few uploaded videos include South African investment banker Euvin Nadoo – who I met at the Harvard Club in New York in April – describing a continent poised to light up, Ghanaian economist George Ayittey’s lacerating criticism of Africa’s “hippo generation” to inspiring appeal for the “cheetah generation” to arise, former Finance Minister of Nigeria Ngozi Okonjo-Iweala showing how the different pieces of the aid vs trade argument could be reconciled, and finally 19-year-old Malawian inventor William Kamkwamba who won a standing ovation for his shy 3-minute interview, revealing how as a 14-year-old he solved his parents’ energy needs in a village which had no electricity. These first videos are a window into the minds of Africa’s growing entrepreneural class. I can’t wait for the other speakers’ videos.

Talking African business elsewhere

This is just a note to announce that Annansi Chronicles has joined a group of authors in launching a new social entrepreneurship section of “the world’s #1 site for small business motivation and strategies”, www.evancarmichael.com. Titled, Sustainable Development Through Entrepreneurship: African Accounts, the new section will focus on the African perspective in business and entrepreneurship. Among the authors who already write for the site are Donald Trump, Michael Gerber, Zig Ziglar, Seth Godin, Jay Conrad Levinson, Guy Kawasaki, and more.

With nearly half of its population living in conditions of extreme poverty, the economic realities of Africa are harsh.

And yet, the promise of sustainable development remains bright.

By creating economic growth, African entrepreneurs are proving to be at the heart of that promise, and a key weapon in the fight against poverty.

These are their stories.