Prada space captures rural Congo experience

Influx Insights points us to an interesting marriage of Congolese and Western culture in the form of an art and entertainment experience space. The Double Club, a 6 month project collaboration between Fondazione Prada (Prada’s art foundation), and German artist Carsten Höller opened in London. The space, which is literally spit in two – is a “bar, restaurant and dance club where the Congo meets the west; A bar,
restaurant and dance club where the west meets the Congo.” The project is meant to spark dialogue between Congolese and Western contemporary culture and will feature. All profits are slated to go to The City of Joy charity, which provides
shelter and services to women who have been targets of violence during
Congo’s long running civil warIf you’re in London before May 2009, check out this culture mashup.

Painter Kehinde Wiley’s World Stage: Africa





EXHIBIT
Kehinde Wiley, The World Stage: Africa Lagos~Dakar
July 17—October 26, 2008
PLACE
The Studio Museum in Harlem
144 West 125th Street
New York, New York 10027
tel 212.864.4500

The World Stage: Africa, Lagos ~ Dakar is Kehinde Wiley’s first solo exhibition at The Studio Museum in Harlem and features ten new paintings from his multinational “The World Stage” series. Wiley is known for his stylized paintings of young, urban African-American men in poses borrowed from eighteenth- and nineteenth-century European figurative paintings, a practice he started in the early 2000s while an artist in residence at the Studio Museum. Over the last two years, Wiley has expanded his project by living and working abroad; he temporarily relocates to different countries and opens satellite studios to become familiar with local culture, history and art. His “The World Stage” series is the result of these travels.

pictures from the exhibit opening

African communicators plan Africa re-branding strategy for 2010

African communications experts will meet at the 3rd Annual 2010 National Communication Partnership Conference on 29 and 30 July to strategize about the steps they will take to maximize the tremendous advantage the upcoming 2010 World Cup will bring to South Africa in particular and Africa in general. Under the theme “Africa’s time has come – mobilising for 2010 and beyond”, the convention will provide a forum for discussion about how best to take advantage of the 2010 FIFA World Cup and project Africa positively to the world.
Continue reading “African communicators plan Africa re-branding strategy for 2010”

“Africa Rising” festival brings JAY-Z, Rihanna, Alek Wek to Nigeria & Washington DC

Friday was the kickoff for Nigeria-based media company THISDAY’s 3rd annual festival titled “Africa Rising”. The star-studded THISDAY Music and Fashion Festival at the THISDAY Dome in Abuja, Nigeria featured performances by Jay-Z, Rihanna, and Usher. The fashion portion of the festival featured models Naomi Campbell, Tyson Beckford, Alek Wek, Oluchi, and designers Chris Aire and Ozwald Boateng. The annual festival which is “focus on finding ‘sustainable solutions’ rather than the ‘problems’ facing Africa”, will be making it’s international debut with stops in Washington DC’s Kennedy Center on August 1 with Beyoncé and Seal as headliners, and in London on October 14. THISDAY has some 700 staff members in 38 offices across Nigeria. It also maintains a bureau in Washington DC, from which it provides news on Africa to a variety of global news organisations and agencies across all platforms- from online to broadcast.

“Right now the international community seems to be dealing with the symptoms not the problems of Africa. The symptoms are poverty and disease, but the problem is lack of social and physical infrastructure. This initiative is to highlight the need to focus sustainable solutions on the problems through massive investment in infrastructure and microfinance in order to rebuild Africa from the ground up. Europe is what it is today because after World War II the ‘Marshall Plan’ took hold. It did not deal with poverty, it focused on rebuilding Europe.” – said media mogul Nduka Obaigbena, THISDAY’s Editor-in-Chief.

The “Africa Rising” event “tour” reflects a rapidly growing trend in the Africa-focused aid sector: African’s creating products with a sustainability focus targeted to both African and international consumers. I’m eager to see what the attendance numbers are for the UK and US events.

more pics

Ethiopia adds luxury coffee to brand identity

Ethiopia coffee logoWhether you’re religious about your coffee or just a casual drinker, you’ve no doubt seen mention of Ethiopian coffee on some sort of packaging or marketing. Well beginning this month the brand identity and marketing of Ethiopian coffee will finally be regulated and controlled by the Ethiopian government. After a long fight with coffee giant Starbucks, in early 2007 the Ethiopian government won the the rights to trademark it’s coffee beans which account for about 2% of Starbucks’ coffee purchase. In a effort to use Starbucks as leverage and re-position the country Ethiopia within the luxury lifestyle so many of us attempt to live out by drinking our premium coffee, the Ethiopian government recently hired UK-based design firm Brandhouse to create a series of new brand logos to use in it’s upcoming coffee marketing push. The new logo featuring a letter “E” in the form of a coffee bean over the name of the countries most popular coffee varieties Harar, Yirgacheffe or Sidamo, accompanied by the slogan “Ethiopian Fine Coffee.”, was designed to “establish Ethiopia’s reputation for high-quality coffee around the
world, like French wine, Russian caviar, or Cuban cigars.” No doubt the Ethiopian government have realised how their country’s natural resource is a coveted commodity around the world and is using Starbucks’ marketing techniques to try to get a larger share of the revenues from their number 1 export. Hopefully the marketing plan for Ethiopian coffee tells the story of how Ethiopia has long been considered the birthplace of coffee. Stories sell products and brands, and if done well a story from the originator of coffee should sell foreigners on the image of a bountiful, resource-rich Ethiopia, a stark contrast to the current story of Ethiopia resounding in tourist and consumer minds.

Cultures collide: Souja Boy African Remix

So far I’ve been very successful at avoiding Soulja Boy‘s “Crank That (Soulja Boy)” song and video. While I always do my best to stay up to date on what is hot and not in pop culture, I find it hard to digest too much throwaway content. Call me judgmental but there’s only so much fast food a brain can take, especially at my age. But when I came across this African remix video of the popular Soulja Boy song, I was struck with the cultural implications. For me the video shown below, while being extremely funny, reflects how African culture, pop culture and technology have come to coexist and open up new avenue for self expression and creativity. We can easily dismiss the Naija (Nigerian) Boy Crank Dat video as another Youtube parody, but if we take a step back we can see that the ease of which the cultures are colliding in the song and video is something to take notice of. The Naija Boy video perfectly captures the way the new Afropolitans see themselves in their native culture and in western culture. From the reference to spraying money, to the dance scenes in traditional Nigerian outfits, to the scenes of the “rapper’s” white “fans”, the nature of the growing Afropolitan demographic is quite evident. While the Naija Boy video is entertaining, it certainly represents a shift in mentality among Africans in the west. The video is a lesson in cultural development as it shows what African youth in the west are willing to participate in and how they are willing to spend their money. (link via YG)

Reggae star Lucky Dube killed in Johannesburg

Lucky DubeThe BBC reports , one of Africa’s most loved musicians, South African reggae star Lucky Dube, has died from gun shot wounds in Johannesburg. It’s a VERY sad day for world music.

He had been dropping his teenage son and daughter off in the suburb of Rosettenville on Thursday evening. Police say they were already out of the car when three shots were fired through a car window killing their father. Alongside Bob Marley, he was thought of as one of the great reggae artists – singing about social problems. He was also one of the apartheid regime’s most outspoken critics.