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Djimon Housou to model Calvin Klein underwear

February 24th, 2007 Posted in Books/Magazines, Business, Events, Fashion, Film/Television, General

Djimon Hounsou in Beauty ShopI usually don’t blog on weekends (gotta spend time with the family) but it’s Oscar weekend and I’d be remiss in my duties if I didn’t report this breaking news. In the lead up to tomorrow’s Academy Awards, Calvin Klein Inc. has announced that it will feature Oscar-nominated Djimon Hounsou in its Fall 2007 Calvin Klein Underwear advertising campaign. While modeling is not new territory for Hounsou, becoming the face of Calvin Klein underwear at this point in his stellar career is worth noting. Seen as a true American brand, Calvin Klein’s underwear campaigns have often been seen as risqué and trendsetting. As many of you will remember Hounsou was discovered by fashion designer/photographer Thierry Mugler and spent several years modeling before he burst onto the international scene in Janet Jackson’s video “Love Will Never Do (Without You)”. The Fall 2007 Calvin Klein Underwear campaign, which will be shot in late March or early April and will appear internationally in more than 20 countries in global print and outdoor advertising in the fall. The campaign involving Hounsou will coincide with the 25th anniversary of Calvin Klein Underwear and the launch of a new product Calvin Klein Steel. Whether or not Hounsou wins the Best Supporting Actor Oscar tomorrow night in his Ozwald Boateng suit, we’re guaranteed to be seeing a lot more of him this year.

  • christelle

    his name is Djimon Hounsou…

  • http://www.networkmarketingsuccess.ws mlgreen8753

    I didn't know he modeled for Calvin Klein. That's kind of a surprise, he's not the typical Calvin Klein model. Calvin Klein advertisements never cease to amaze me.

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